kickoff lab
brings design
strategy to technology—
centric challenges
Target
Through research and rapid validation, we target the problem at hand. Clearly defining boundaries from the unknown, with a practical and realistic mindset.
Process
We set up the design process that fits your project with a bias for action; exploring and validating opportunities and perspectives – all while keeping you involved.
Connect
From corporate meeting rooms to the workshop floor – we bring together the tools, partners and expertise needed to ensure success.
Brainport Connects
w/ Irina Bianca SerbinaConnecting cultures through webapps
Reimaginging light installations
w/ Lumus Instruments and Team IgniteMaking light installations interactable through touching and moving
Philips RSNA: Digital Escape Room
Collaboration w/ Philips, Blondefish, Max Birk, Kevin Bekker, and Chia-Hsiu LiuDesigning a digital escape room for radiologist all over the world
Office health
w/ Eindhoven University of Technology and Hebo TechnologyFrom data from experimental technology towards business value proposition.
Needleworks
w/ Lizzy StuyfzandCreating fully functional prototypes to experience
Philips RSNA: Digital Escape Room
Collaboration w/ Philips, Blondefish, Max Birk, Kevin Bekker, and Chia-Hsiu LiuDesigning a digital escape room for radiologist all over the world
Innovation capability
w/ EnverImproving design management through an innovation blueprint
Our partners
With whom we have collaborated
Our team
Matthijs Hoekstra
Business Designer
Martijn Dekker
Design Strategist
Want to work together?
Contact us
We are reachable on normal office hours (CEST time)
